Greg Valerio is the founder of CRED Jewellery and co-founder of Fair Jewellery Action. After a long but successful campaign to produce fairly traded gold, he won the Global Campaigner Observer Ethical Awards for 2011. He currently working with Fairtrade International (FLO) co-ordinating their International Fairtrade Gold programme, with Peace Direct on a Peace Gold programme in the Democratic Republic of Congo and is also an initiator and committee member of the British Jewellers Association and National Association of Goldsmiths ethics working group. He acts as an adviser to the Diamond Development Initiative.